How to Market Your Book

You’ve written the book. Now how do you persuade people to actually read it?

Marketing can be one of the most daunting parts of being an author, particularly when there are so many different things you’re told you should be doing.

In this practical session, author and Chartered Marketer Lindsay Woodward will cut through the noise and explore the different ways you can promote both your books and yourself as an author. From building your author brand and using social media effectively to gaining reviews, reaching new readers, getting involved in events and making the most of opportunities closer to home, you’ll discover what really goes into marketing a book.

Most importantly, you don’t need to do everything. Whether you’re preparing to launch your first book or wondering how to breathe new life into one you’ve already published, this session will help you decide where to focus your time and start building a marketing approach that works for you.